GolinHarris has appointed Edelman’s Caroline Dettman to the newly created role of chief creative and community officer.

In her new role, Caroline will report to GolinHarris CEO Fred Cook and will work in partnership with regional presidents: Matt Neale in EMEA; Gary Rudnick in the Americas; Jon Hughes in Asia; as well as global practice presidents Scott Farrell and Ellen Ryan Mardiks.

She will also be a member of the agency's executive leadership committee.

In 2011, GolinHarris launched an agency redesign, called g4, built around four global teams of specialists.

Fred said: "We're doubling down on g4. Over the past two years, our new business model has transformed our company. Caroline brings the perfect mix of creative instinct and strategic insight to take our evolution to the next level. She's going to have a major impact on our people, our work and our clients."

Caroline was previously executive creative director at Edelman, as well as founder and leader of its strategic and creative guild.

Caroline said: "Golin is leading the way in our industry with the innovative talent mix it takes to develop breakthrough thinking and ideas for clients. As a competitor, I watched the launch of g4 and it made me equally envious and inspired. The opportunity to lead this revolutionary model is something I cannot wait to be a part of."

elephant communications has been appointed for a number of new assignments for 2014 spanning media campaigns, strategic communications, events and training.

For media campaign and social media work, European retail brand World of Delights has engaged elephant to support its UK campaigns during the spring and summer months. The elephant team will be led by client director, Rebecca Ellis-Owen reporting into Theo Goldberg.

The elephant team has also been appointed to provide creative campaigns support for Quilter Cheviot. The programme will be led by Karen Waugh. Quilter Cheviot has a heritage that can be traced back to 1771. It is one of the UK’s largest independently owned discretionary investment management firms that works with private clients, trustees, charities, pension funds and their professional advisers.

And elephant has started a training assignment with Mynewsdesk, the hosted newsroom provider. The brief will involve supporting the in-house team in developing its in house communications function.

“We have had a busy start to the New Year and our new assignments demonstrate the breadth of our capabilities across a range of sectors," explained Guy Bellamy, managing director at elephant communications. "We also have some new joiners starting with elephant team over the next couple of months to support our various campaigns and market research work.”

Lucinda Kemeny has joined FTI Consulting as head of the agency's professional services unit.

This is a newly created role and Lucinda will focus on professional services and advisory firms.

She joins from MHP where she was managing director. She left financial journalism in 2007 after an eleven year career, latterly at the Financial Mail on Sunday where she was Chief City correspondent.

Lucinda is currently based at FTI Consulting’s office off High Holborn, but is moving to the new FTI office in Aldersgate later this month.

She can be reached at +44 (0)20 7269 9313 or lucinda.kemeny@fticonsulting.com.

Tokyo-based fingerprint biometric technology firm Technoglobal has appointed Abchurch Communications to improve its media relations and investment profile in the UK.

The account will be led by Henry Harrison-Topham, managing director, supported by Joanne Shears, director, Jamie Hooper, account director, and Olivia Stuart-Taylor, account executive.

The brief also includes website design and digital communications. Abchurch has experience in the technology sector including biometrics.

Technoglobal provides services ranging from the manufacture and sale of fingerprint matching systems to the development of the authentication system. The company was launched in 1995 and is an expert in fingerprint technology within the Japanese market.

“Abchurch is delighted to be assisting Technoglobal in its expansion into the UK," explained Henry Harrison-Topham, managing director of Abchurch. "The international market will be an important growth driver for the company, and Abchurch will assist in raising the profile of the company to its key target audiences. We are excited to be working with another company in the biometrics space, a sector that is currently experiencing tremendous growth.”

“Demand for our integrated corporate communications offering continues to grow, as it reaches far beyond what traditional financial PR can achieve and plays to our digital and social media strengths too," added Henry Harrison-Topham. "This corporate PR demand is mirrored by a marked increase in IPO project wins, which remain confidential until the Intention to Float is formally announced.”

The Investment Management Association has appointed Open Road as its retained public affairs agency following a competitive pitch.

Open Road will help the IMA to make the case for the UK to maintain its position as one of the most competitive places in the world for investment management operations, and make sure that its members’ voices are heard in the debate around changes to the investments and pensions industry.

The IMA’s purpose is to ensure that investment managers are in the best possible position to build people’s resilience to financial adversity, enable people to maintain a decent standard of living as they grow older, and contribute to economic growth through the efficient allocation of capital.

“We are very excited to be working with the Investment Management Association," Graham McMillan, chief executive of Open Road. "The organisation has real expertise in helping people to save for the long term, and investing in a wide range of asset classes including businesses and infrastructure. We are looking forward to helping the IMA team to manage their public affairs outreach on these issues.”

“The IMA is focused on ensuring fund managers are in the best possible position to help people achieve their financial aspirations, and to contribute to economic growth," added Annette Spencer, the IMA's director of communications. "Open Road has the knowledge and experience to add value to our existing communications approach at this important juncture for the industry. We look forward to working with them.”

Lion Television’s Richard Shaw has been named director of marketing, comms and audiences for the British Film Institute.

Richard, who takes on the role in late April, has been briefed to develop and lead a customer and comms strategy across the BFI’s full range of activities.

He will lead the BFI’s comms and audience teams, and work across its venues, DVD label, theatrical distribution, festivals, and BFI Lottery Film funding.

Richard, who has almost 30 years’ experience, has been executive producer and head of development at Lion Television since 2002, where he has developed and created content for UK and international broadcasters. His credits include The Big Read: Battle of the Books for the BBC, Disappearing Britain for Five and Secrets of a Suffragette for Channel 4.

He began his career at Hull New Theatre where he was marketing manager for two years. In the mid 80s he joined the National Theatre as promotions manager, before moving to the English National Ballet in 1989 to become director of marketing. From there, he joined the Royal Opera House to lead on marketing and public engagement strategy for the refurbishment and launch of its Covent Garden flagship building.

Amanda Nevill, CEO of the BFI, said: “Richard brings to the BFI a rare and valuable skillset which combines a wealth of experience in managing all the marketing and customer-engagement demands of the cultural sector, with a decade of working at the coal-face of content generation in the commercial film and television sector.

“This will serve him well as he builds the BFI’s brand, voice and engagement strategy with customers, audiences and stakeholders.”

Richard said: “This is a tremendously exciting time to be joining the BFI with British film and television enjoying such enormous critical acclaim and international success right now. The BFI has an inspiring vision to build on this success and I’m really looking forward to joining the talented team who are helping to deliver the BFI's creative ambition for audiences and filmmakers across the UK."

A real time survey tool that allows users to create and conduct short surveys and receive results within minutes has been added to Gorkana's media intelligence services.

Gorkana Surveys has access to a network of over 4 million potential respondents which can then be targeted based on age, gender and income. Surveys can be created in just a few minutes using a Survey Design Wizard and with Gorkana Survey’s online reporting system, users are able to analyse the results quickly and effectively. Gorkana Surveys can be used for PR surveys, crisis monitoring and news jacking as well as tracking KPI’s in real time. The service provides high completion rates as, once a survey has been created, survey questions are posted across a network of partner websites with respondents able to answers questions without leaving the site they are using.

Commenting on the launch of Gorkana Surveys, Jeremy Thompson, Chief Executive Officer of Gorkana Group, said: “Our current offering enables brands and corporates to quickly and accurately understand what is being written about them. Gorkana Surveys takes this a step further - now our customers will also be able to know what their audience is thinking about them as well.

“Traditional market research is often costly and time-consuming. Being a self-service product with an engaged base of respondents, Gorkana Surveys is a more cost efficient way of gaining insight. By receiving results in real time, customers will be able to make quicker and more effective decisions.”

Gorkana Surveys builds on Gorkana Group’s existing offering, which includes print, online and social media analysis and monitoring in addition to Gorkana’s media database.

Gorkana Surveys can be accessed through http://marketing.gorkana.com/gorkana_surveys.

Broadgate Mainland has announced four promotions strengthening its consumer personal finance, higher education and professional services teams.

Lianne Robinson and Alistair Scott have been promoted to account director with immediate effect. Lianne specialises in consumer finance and has eight years PR experience across a number of sectors working with brands such as Move with Us, BLP Insurance and Stonehaven to deliver national and broadcast media coverage.

Alistair has seven years experience across the professional services and higher education sector working extensively with international clients across four continents. He works, among others, on the Durham University Business School, Thomas Miller and Moore Stephens accounts. Alistair will also support the agency’s social media services, offering training and consultancy services to the clients.

Cara Penkethman and Katie Jordan have both been promoted to account managers. They both have extensive financial services, higher education and professional services experience. Cara currently works on client accounts including Baillie Gifford, Moore Stephens, Swiss & Global, University of Law and BLP. Katie’s clients include, Miton Group plc, Morningstar, DeAWM and Durham University Business School.

“It’s always rewarding to be able to recognise individuals’ contributions to our business with promotions," explained Roland Cross, director at Broadgate Mainland. "We continuously invest in developing people practices as it’s the quality, experience and creativity of our staff that really drives the business. This is reflected in the high quality of our client base, and our emphasis on developing and motivating staff to help them achieve their full potential.”

The four can be reached at:

lrobinson@broadgatemainland.com, ascott@broadgatemainland.com, cpenkethman@broadgatemainland.com and kjordan@broadgatemainland.com.

Rein4ce, the specialist insurance and reinsurance public relations agency, has appointed Sarah Mortimer as account director.

Sarah is a former award-winning journalist who worked most recently as the insurance-linked securities (ILS) correspondent with the Reuters news agency.

Prior to that, Sarah, who has won the Trade Journalist of the Year title in the British Insurance Brokers’ Association Awards, worked on industry magazines Post and Insurance Age.

Rein4ce managing director Stephen Breen said Sarah’s wide experience and contacts in the re/insurance and ILS markets will be a major asset to the PR firm as it seeks to win new business in the growing ILS and capital markets convergence space.

“The traditional reinsurance sector is undergoing a major upheaval at the moment as alternative company from third party suppliers such as pension funds and hedge funds continues to come into the market, and we are delighted to have attracted someone of Sarah’s calibre who understands these issues so well,” he said.

“Sarah’s has a great reputation and her superb contacts in the ILS and reinsurance sectors will be invaluable to our clients and to our business as rein4ce continues to expand.”

Sarah said: “I am looking forward to joining rein4ce and adding to the expertise within the company at an exciting time in the reinsurance and insurance-linked securities sectors. I admire the progress that rein4ce has been making and look forward to help take the company to the next level.”

Sarah can be reached at sarah@rein4ce.co.uk.

Impetus - The Private Equity Foundation, which helps charities and social enterprises to improve the lives of impoverished children in the UK, has appointed Philip Rubenstein as its communications director.

Philip has over twenty years’ experience in strategic marketing and communications roles in both the private and not-for-profit sectors. Prior to joining Impetus-PEF he was marketing and business development director at international law firm Stephenson Harwood. He has also held board member positions at a number of not-for-profit organisations. Philip replaces Amy Stillman who is relocating to the US after five years as Impetus-PEF’s communications director.

Impetus-PEF brings strategic resources to high-potential charities and social enterprises working to improve the lives and prospects of children and young people living in poverty in the UK.

It uses a venture philanthropy model, consisting of management support from the Impetus-PEF Investment Team, pro bono business expertise and long-term funding, to support and then improve the capacity of charities in the areas of educational attainment and work readiness.

The Foundation has also appointed Richard Lackmann as chief financial officer.

Commenting on the appointments, Impetus-PEF Chief Executive Officer Daniela Barone Soares said: “I am delighted to welcome Philip and Richard to Impetus-PEF. Both bring extensive and varied experience that will contribute significantly to our organisation as we continue to pursue our aim to ensure the most disadvantaged children and young people in the UK get the help they need to lead fulfilling lives.”

Philip can be reached at philip.rubenstein@impetus-pef.org.uk.

Signet’s Faye Lovenbury has joined The Jewellery Channel as head of comms.

Faye will head up PR, marketing and customer relations management for The Jewellery Channel, which first launched in 2006.

Faye has more than 14 years’ retail experience, most recently at Signet, owner of H.Samuel, Ernest Jones and Leslie Davis.

She was a key member of Signet’s group comms committee and played a major role in brand, product and celebrity launches. In addition, she established the company’s inhouse PR function.

She also took a lead on social, ethical and environmental issues for Signet and contributed to internal comms strategy.

TNR, the creative comms agency of the Press Association, has appointed former Channel 4 News presenter Bridgid Nzekwu to the newly created position of head of media training.

Bridgid will lead TNR’s media training department and work with SMEs, large corporate companies, charities and the third sector.

She will provide bespoke media training that encourages learning through practical exercises in TNR’s broadcast TV and radio studios.

Bridgid has 15 years’ experience as a broadcast journalist, having presented at Channel 4 News for the past decade. She has also held roles at ITV News, More4 News, ITN 24 and Five News.

Amanda Poole-Connor, MD of TNR, said: “Bridgid’s broad experience in broadcast journalism at the highest level marries perfectly with PA’s position as the most trusted source of media in the UK.

“Bringing together the respected ethos of Channel 4 News and PA means we have, I believe, the most powerful and relevant media training offering on the market. I am delighted to welcome Bridgid to the team and look forward to working closely with her to continue to grow and develop the training services we offer.”

Bridgid said: "I'm delighted to be joining TNR as head of media training. This is a rare and exciting opportunity to work with an exceptional team and bring my journalistic experience to a highly esteemed and dynamic media organisation. I'm really looking forward to getting started."

Irish butter brand Kerrygold has called in Manchester-based Brazen to handle its national PR.

The agency has been briefed to launch creative campaigns to promote the Irish butter and the versatility of its use in cooking and baking.

The team will target traditional consumer and trade titles to raise the profile of the brand and its new product launches throughout the year. Social media activity will also be included.

Brazen already works with Kerrygold’s parent company, Adams Food, providing PR activity for its Pilgrims Choice and MU cheese brands.

Hannah Phillips, senior brand manager for Kerrygold, said: “Brazen is well known for its multi-layered and creative PR campaigns which work seamlessly across traditional, trade and social spheres.

“That was exactly what we were looking for in a PR partner for Kerrygold. It is an iconic dairy brand and we wanted an agency that knew how to bring its heritage and provenance to life in the most creative fashion possible.”

Brazen founder Nina Webb said: “Kerrygold has incredible brand strength and a great back story which covers provenance of its butter and the history of the brand. Kerrygold is a name everyone knows and a product everyone is familiar with, and it’s our job to put it top of everyone’s shopping list.”

Dudley Nevill-Spencer, the founder of Brand Revolution, is making a name for himself rewriting the way brands and talent work together...but it’s a world away from his first career in the futures pit of a Sydney bank.

What is a former futures trader doing rubbing shoulders with Hollywood stars and the who’s who of the UK arts and culture scene while rewriting the way brands and talent work together?

Dudley Nevill-Spencer, the founder of Brand Revolution, has built a name for himself carving out a new model of brand and talent collaboration...but it’s a world away from his first career in the futures pit of Bankers Trust in Sydney.

Living in Australia at the time, British-born Dudley turned to banking when an acting career didn’t take off as expected. A near-miss landing a recurring role on Home and Away in 1994 set him on a path that would see him start a PR agency in London nearly a decade later.

“I was in two episodes of Home and Away when I was 21 and then I went for a one-year contract as a doctor and I got the role. Two weeks before we started shooting I got a call from the production company saying they did some screen testing and I looked too young and so they went with their second choice because he looked a bit older. They ended up giving me a bit part and some screen time with Isla Fisher but no long term contract.”

While Isla went on to International stardom, Dudley spent eight years in banking.

“While I was doing that I always stayed in touch with all my actor friends, music friends and fashion friends. Creatively I was so unfulfilled.

“Weirdly there is a funny creativity to trading. When you look on the screen there is a flow to it, which I definitely enjoyed. I was pretty good at trading. I was pretty quick at putting lots of different things together.”

The extremely affable Dudley laughs as he recounts stories about round-the-clock trading.

“When I was in Australia I was trading 24 hours – you’d sleep but you’d have alarms set and be woken when a commodity hit a certain level. That can happen six, seven times a night. And when you wake up you have to make an instant decision.”

Brand disconnect

In 2003 he decided to move back to London when he saw an opportunity in the market. He didn’t think anybody was matching the values and aspirations of brands with talent.

“There was just this disconnect between the brands being totally focussed on what they wanted and not really thinking about how they connected with the passions of the talent. I just thought I have to go and do it.”

He started a consultancy called The London League and eventually teamed up with his then girlfriend, now wife, Cordelia Nevill (daughter of British Film Institute chief executive Amanda Nevill), who joined from Premier PR, bringing with her experiential skills and experience gained from working with companies like Fox and Paramount.

“We did our first event where we took Cordelia’s film experiential knowledge and my talent/PR idea and we did this event in Cannes, we put on an event for Boujis nightclub with Mike Tyson and author Paulo Coelho and it went really well. The press loved it and we thought ‘okay we can do this’.

“We started doing small activations which got noticed. We worked with a lot of nightclubs. In a weird way a nightclub is like a mini brand and does everything a big brand wants to try and do. It’s a lifestyle brand, it’s an empty room and it's only the people, press and hype that make it work. That resonated with me and I started working with Ignite Group as a brand consultant.”

Crafting experiences

Rebranded as Brand Revolution last year, the agency is a team of 12 in London, with Sarah Armitage recently joining from Finch & Partners as head of UK endorsements. There is also one person in China, two in Sweden and the agency has partnerships in Brazil and the United States.

The agency is cultivating a growing visual art division – “brands are becoming interested in doing art collaborations” - and has some upcoming collaborations with yet-to-be-released films, as well as with Oxford-educated Mr Hudson who has an album coming out this month.

There’s also lots of activity coming up in China with the Fashion Council and the British Film Institute, and this year will see the agency working more closely with big digital agencies.

“When we’re looking at what brand and talent are trying to achieve and we’re coming up with creative content, we’re trying to get digital companies in at the beginning and attach sales to the value chain through digital.”

Clients include Johnnie Walker, Ciroc vodka, H&M, Vivienne Westwood and global art brand the Opera Gallery.

One high profile event for Diageo Reserve last year shows Brand Revolution in action. The team secured more than £10 million worth of talent appearances from Hollywood A-listers including Robert Redford, Uma Thurman, Carey Mulligan, Leonardo DiCaprio, Nicole Kidman and Colin Firth on the John Walker & Sons Voyager yacht during its port in Cannes for the 2013 Cannes Film Festival.

Partnership deals were sourced and secured through personal relationships and contacts in the film and music industry.

For Dudley, the key to success was crafting experiences that achieved the goals of the client as well as the goals of the talent, film and music partners.

“The big difference is we approach it from values and aspirations. When you try to match a brand with the values and aspirations of the talent that’s when you get something that really resonates and you get activity which the customer trusts.

“There are so many brands that don’t get it right and you see it because it usually involves someone with a cheesy grin on their face holding something. They were doing that back in the 40s with Marilyn Monroe.

“A lot of it is intelligence; knowing who is on their way up and knowing what they value – understanding what they’re really into.

That means you have to be passionate about it and obsessed with it.

“For example, there’s a big Hollywood film star and he’s obsessed with scooters and he’ll do anything to be in a scooter ad. If a scooter company knew that, that is invaluable intel. He knows everything there is to know about scooters – he knows how to build them, he knows about their history, he owns about seven of them.”

Suffice to say Dudley’s contact book is full to overflowing and our conversation is littered with anecdotes about big Hollywood stars...but discretion is key.

He believes many talent collaborations fail to resonate because nobody has thought enough about the media.

“I think what happens a lot of times in this value chain is that some publicity companies don’t see the media as friends and it’s all about blocking them. But for us it’s about taking care to make sure the relationship you set up with the brand and talent has something of interest for the media so they don’t then hunt to find the negative stuff. You have to create something for them.

“What you find a lot of the time is the conversation is about a new movie or a new book or the fashion they created but what if they talk about their passion – suddenly it changes the whole conversation and the journalist actually gets a bit of that person’s personality.”

Dudley was speaking to Gorkana’s Celina Maguire.

Highlights from the latest Q1 2014 Adviser Client Rankings for financial PR have been published by Adviser Rankings Ltd.

The Adviser Client Rankings tables can be found below.

Total Stockmarket Clients

• FTI Consulting is still the clear leader with 172 UK Stockmarket companies.

• Brunswick moves up to 3rd position with 77 clients, after a gain of four.

• Buchanan moves down to 5th position with 73 clients after a loss of four.

• Powerscourt and Yellow Jersey PR enter the rankings in 20th position with 18 clients.

FTSE 100

• Brunswick retains 1st position with 27 clients, after a gain of one.

• Maitland moves into sole 5th position with six clients, after a gain of one.

• Bell Pottinger – Financial and Corporate moves up to 8th position with two clients, after a gain of one.

FTSE 250

• In the FTSE 250 it is FTI Consulting that still dominates, with 35 clients.

• MHP Communications moves up to joint 5th position with 15 clients, after a gain of one.

Small Cap/Fledgling

• FTI Consulting are in sole 1st position with 32 clients, after a gain of four.

• Instinctif Partners moves up to 3rd position with 15 clients, after a gain of one.

• Citigate Dewe Rogerson moves up to 8th position with 11 clients, after a gain of two.

• Newgate Threadneedle and RLM Finsbury enter the rankings in 14th position with four clients each.

Total AIM

• Newgate Threadneedle retains 1st position with 80 clients, despite a loss of two.

• Walbrook PR retains 5th position with 45 clients, after a gain of three.

• Blythe Weigh Communications retains 10th position with 25 clients, after a gain of four.

• Gable Communications enters the rankings in 19th position with ten clients.

Instinctif Partners (formerly known as College Group), has been appointed by the board of Marston's to advise the company on its financial PR and investor communication activities.

The Marston's team at Instinctif Partners includes Paul Downes, Damian Reece, Matthew Smallwood, and Justine Warren.

Marston's is a pub operator and independent brewer with an estate of around 1,800 pubs situated nationally.

It's premium cask and bottled ales include Marston's Pedigree, Hobgoblin, Banks's, Jennings, Wychwood, Ringwood, Brakspear and Mansfield beers.

The company employs over 12,000 people throughout England and Wales and is a constituent of both the FTSE 250 and FTSE 350 indices.

"We have known the team at Instinctif Partners for some time and they are widely respected in our industry," explained Ralph Findlay, chief executive of Marston's. "They understand our particular requirements and forward strategy well and we believe they will be able to make a very positive contribution to our communications with the media and wider investment and business audiences."

"Marston's and its management team are very highly respected leaders and innovators in their industry and beyond," added Paul Downes, CEO of Instinctif Partners' Capital Markets business. "As a FTSE 250 company, they are part of the engine at the very heart of the UK's economy. For all these factors, Marston's is exactly the sort of company that we wish to work with and we are delighted to have been selected. We look forward to developing a close working partnership with Ralph and his colleagues in the years ahead."

VocaLink, the UK and international payment systems provider, has appointed MRM as its retained PR agency.

Led by founding director Richard Wheat, with associate director Jenny Crossland, senior consultant Mark Gee and digital consultant Stephen James, the MRM account team will work closely with Deborah Souter, head of external communications at VocaLink, on a range of traditional and social media initiatives designed to help raise the profile of the business and its senior team.

“The payments market is undergoing a dramatic period of transformation, creating numerous opportunities for us to grow as a business," explained Deborah Souter. "MRM has unrivalled experience in the financial services space, so was the obvious PR agency to help us grow our profile.”

“VocaLink is an exciting business which is recognised as being at the forefront of designing, building and operating world-class payment systems," added Richard Wheat. "We are thrilled to be working with the team to help raise the profile of the business across a range of media.”

CloudSense, an international provider of cloud software and services, has selected Whiteoaks and its North American affiliate PAN Communications for a UK and US PR influencer relations programme.

CloudSense has tasked the two agencies with creating a differentiated voice for the business in the competitive marketplace and ensuring that voice leads and responds to key issues in both its core and vertical media targets. The campaign will exploit a range of tactics through multiple media and channels with a focus on valuable engagements with those media, analysts and independent influencers who will impact CloudSense’s target decision makers.

“We are delighted to have appointed Whiteoaks and PAN Communications as our new PR agencies," explained Nicola Renshaw, PR manager at CloudSense. "Throughout an intense pitch process both agencies clearly demonstrated a strong working chemistry which was important to us and their energy, creativity and understanding of our market shone through."

“We view this PR partnership as a fundamental one to support Cloudsense's business growth and specifically entry into new global markets. Having just opened an office late last year in the US we needed to capitalise on this momentum and work with someone who could drive it forward. We are excited to get going.”

“We’re incredibly excited to be working CloudSense” said Suzanne Munton, managing director, Whiteoaks. “The business has achieved phenomenal success in a short period of time and we are confident that, together with PAN in North America, we will deliver compelling and creative campaigns which will support CloudSense in its next phase of global growth.”

Whiteoaks and PAN Communications are both members of the Whiteoaks International Network which provides international public relations, social media and influencer relations services across 70 countries.

Paddy Toyne-Sewell has joined Vodafone UK as head of external communications with responsibility for media relations, social media and corporate responsibility and reputation.

He reports to Vodafone UK’s corporate and external affairs director, Helen Lamprell.

Paddy was corporate affairs director for G4S in the UK & Ireland from 2008 to October 2013, departing after the merger of the UK and group communications teams.

Before joining G4S Paddy was corporate affairs director for ArmorGroup International plc, which provided specialist security services in Iraq, Afghanistan and other complex environments.

He joined ArmorGroup from Citigate Dewe Rogerson, where he was a director on the financial PR team. Paddy also served in the British Army.

“Vodafone is one of the UK’s leading brands and I’m very pleased to be joining the team," explained Paddy. "It’s an exciting time for the company as it delivers on its commitment to bring ultrafast 4G coverage to 98% of the UK by 2015.”

Patrick can be reached at: patrick.toynesewell@vodafone.com.

Jemma Green, Lucy Banks and Beth Murray have become equity partners in Lansons' ownership structure taking the total number of Lansons partners to 33.

Jemma Green (top) joined Lansons in 2006 as a trainee executive, and has been promoted repeatedly to account director. She runs some of the agencies largest accounts across the financial services, corporate and consumer spaces, for household names such as Moneysupermarket.com.

Lucy Banks (bottom) joined Lansons as a trainee in 2007 and over the last six years she has progressed to the role of account director. Alongside Jemma she has worked on some of the agencies largest accounts, with award winning work on companies such as J.P.Morgan Asset Management.

Beth Murray (middle) joined Lansons in 2010 as an account manager from the Wriglesworth Consultancy, and has progressed to associate director. She runs financial services and consumer campaigns for a number of major clients and in 2013 was named PR Week’s Young Professional of the Year, and one of PR Week’s 30 under 30.

"We're pleased to welcome Jemma, Lucy and Beth to the partnership," explained CEO Tony Langham. "Our progressive ownership policy is important to Lansons, allowing us the opportunity to reward our best people with ownership of a stake in the company.

“Today is International Women’s Day, and these appointments recognise that at Lansons, gender is no barrier to success. In fact, 28 of our 33 partners are women. As we grow, we’re looking for the best people to lead the development of our business. This promotion recognises the important contribution and commitment that Jemma, Lucy and Beth have made to the business, as well as the role that we see them playing in our future.”

The three can be reached at:

bethm@lansons.com, lucyb@lansons.com, jemmag@lansons.com.